The WHAT

According to Forbes, the Comic-Con International Convention is the "largest convention of its kind in the world." Publishers Weekly wrote "Comic-Con International: San Diego is the largest show in North America." It is also the largest convention held in San Diego. With attendance over 130,000 in recent years, the San Diego Convention Center has outgrown the event. Satellite locations, including local hotels and outdoor parks are now used to accommodate the attendees. The entire city of San Diego feels the impact of the influx of visitors and Comic-con events, games, and awards are held outside of the convention center; making the surrounding city streets and blocks teeming with potential customers ready to hear, see and experience your message. The light-hearted atmosphere and playful mindset is contagious. Folks are ready to have fun, dress up as their favorite super hero or villain and primed to hear your message in a fun and captivating way.

The WHEN

Comic-Con officially starts July 19th this year, and advertisers may reserve our Trolley and Seal vehicles anywhere from one week prior to two days before Comic-Con opens. Many continue to reserve our vehicles as much a week after the big show. Reservations for Comic-Con fill up fast and there are only a limited number of our vehicles devoted to Comic-Con. Schedule your media plan now.

The WHY

Every year in the third weekend of July, the city of San Diego is transformed as the Convention Center and surrounding city blocks swarms with comic and entertainment fans dressed to impress. The convention center can't contain the 130,000 + attendees and nearby venues are also used to accommodate the overflow; lending itself to an ideal location to reach a key demographic and large numbers of a targeted audience with your message. Large studios and entertainment venues has recognized this unique opportunity, making Comic-Con THE major advertising outlet for these media buyers. Your message needs to be on the streets of San Diego during this epic event. Contact us for options today.